Sparkling Ice
Newbridge Marketing Group hired us to cover a full day of the Sparkling Ice Flavor Lab truck in Lower Manhattan, NY. We filmed a short hype video and an extended event recap, and photographed the truck, the brand ambassadors, the crowd and the product, so the brand has content for social, press and future pitches.
Behind the Scenes
A look at how we covered the day, moving through the plaza to catch the truck, the crew and the crowd as it all happened.
The Footprint
Wide and straight on shots of the Flavor Lab truck, its signage and the plaza it took over, so the brand setup is easy to see.
The Crew
Candid shots of the brand ambassadors greeting guests, handing out bottles and keeping the line moving.
The Crowd
Guests stopping by to try the flavors, showing the energy and turnout the activation drew.
The Product
Close ups of the full flavor lineup on the counter, shot to be used on social posts and sell sheets.
Services used on this project
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